Category - Upcoming

#TechBlab Episode – 18 Get More Opt-ins/Leads on Your Site (Tools/Apps/Strategies)

 

#TechBlab Episode – 18 Get More Opt-ins/Leads on Your Site (Tools/Apps/Strategies)

What Makes a Good Lead Magnet?

– Relate to knowledge they lacks
– It should also solve their particular problem
– Can be easily digestible within minutes
– Lead magnet need to tie back with your product in the backend and their buying intent.

Types of Lead Magnets:

– E-books and white papers
– Minicourses via email
– Cheat sheets
– Video or video series
– Audio recording, podcast
– Free course / webinar
– Assessment or test
– Free coupons
– How to be a smart buyer of X
– Things you need to know before buying Y
– Free online tools (home decor planner, pet optimal nutrition calculator, car online custom tuning etc)
– Free Shipping
– Quiz
– Giveaway / Contest
– Workbook
– Tools List
– Printable
– Private Facebook Group
– Consultation Call 1-1

Coming up with Content for Lead Magnet:

1 ) What are the top 3 questions you are constantly asked when people want to know about your business?
(These common questions are a perfect starting point to help you start seeing what your audience most needs from you)

2) What are your audience’s PAIN POINTS? (Figuring out what keeps them up at night and the obstacles that get in their way will help you understand their needs and become even more valuable to them.)

3) What sort of value can you add that your ideal audience wont be able to pass up?

3. Questions to Ask: (Try to get 3 Yes)

-Is it so irresistible that your audience will actually feel they’ve missed out if they pass it up?

-Will your lead magnet get your audience results, save them money or solve a problem?

-Will their positive outcome happen quickly? (Remit Sethi – How to save Annual Fees on Credit Cards)

Researching Lead Magnet Ideas:

1. Quora.com
2. Google Adwords Keyword Planner
3. BuzzSumo

Tools for Creating opt-in Boxes

Facebook Lead Ads

https://www.facebook.com/business/news/lead-ads-launch

Sumo Me
http://sumome.com/
– List Builder
– Welcome Matt
– Scroll Box
– Smart Bar

Option Monster

http://optinmonster.com/ – $9/month / $49 – year
– Exit Intent® Technology
– Page Level Targeting
– A/B Split Testing
– drag & drop builder
– Mobile only popups

Bloom

– $89 per year (For all Plugins + Themes of Elegant themes)
– locked content form
– Form Triggers (e.g After Purchase, Show on certain pages)
http://www.elegantthemes.com/plugins/bloom/
Types of Opt-ins:

Email Opt in Boxes

KingSumo
-Giveaway – $198
http://kingsumo.com/apps/giveaways/

List Fusion
http://codecanyon.net/item/list-fusion-best-popup-and-lead-generation-plugin/8565621

Booking / Consultation
https://calendly.com/
http://www.scheduleonce.com/

#TechBlab Episode – 17 Building Membership Sites via #WordPress (Plugins/Themes)

Common things to look into when deciding on a membership site:

– Content Protection
– Tiered Membership
– Multiple Membership Levels/Products per user
– User controlled billing/cancellation
– Forum Integration
– Affiliate integration
– Trial offers
– Drip content with specific start dates
– Auto generate core pages (checkout/registration)
– Pausing membership
– Payment processing (Integration with stripe/paypal etc.)
– Upsells and One time offers
– Discount/Coupon code
– Email notifications
– Email integration (with Mailchimp/Aweber etc)

– Wishlist Member
http://member.wishlistproducts.com/

– Click Funnels – $97/month
http://clickfunnels.com

– Zippy Courses – $199 initial / $99 recurring per year
https://zippycourses.com/

– S2 Member – $89/single site license
http://s2member.com/

– Coursecats – $49/month
https://www.coursecats.com/

– Membermouse – $19.95/month
https://membermouse.com/

– Memberpress
https://www.memberpress.com/

– Ontraport
https://ontraport.com/

Member Ship Pro
http://codecanyon.net/item/ultimate-membership-pro-wordpress-plugin/12159253?ref=naes993

Here is a new BETA membership plugin

Paid Member Subscriptions – Beta

Kajabiapp
https://www.kajabiapp.com/

Optimize Press
https://www.optimizepress.com/

Opt in From Mike:

Download our membership plugin comparison chart


Direct Link:
http://www.themembershipguys.com/wp-content/uploads/2015/07/plugin-comparison-table.png
Kick Ass Membership Planner:
http://www.themembershipguys.com/wp-content/uploads/2015/07/The_Kick_Ass_Membership_Planner.pdf

#TechBlab Episode 11 – Top Apps for September

Catch the replay here!

 

Duolingo – Learn a Foreign Language
Elevate – Train your brain
5 Minute Journal app
Spentable App (Track your Expenses/Keep a Budget)
*Also available for Apple Watch
Gifo
YouTube kids
Google Keep – Your thoughts, wherever you are by Google, Inc.
Android
dscout by dscout
iPhone
Android
Wdgts – A Collection of Notification Center & Watch Widgets by Tanmay Sonawane
Try this IF Recipe: Build a Twitter List from a specific #hashtag

Apps recommended by you!

Penicilcase
Paribus
Get money back when prices drop!
Life 360
Track location
Represent – Get merchandise made with no upfront cost!
Visage Lab – photo retouch & skin editor, face tune makeup genius beauty plus
Companion App
Inside News App
Legend